More and more retailers are getting interested in launching loyalty programs. Many companies targeting a B2C audience are looking for contractors to restart an already existing, but for some reason “not working” program. Customer loyalty has recently become a special topic for retailers. Competition, similar products in terms of price level and affordability, good marketing of competitors force companies to improve service and work with customers’ feedback, commented Anton Konkov, CardsPro Deputy General Director

Exhibition results showed that CardsPro booth were visited by representatives of both Russian and foreign companies, such as: Gloria Jeans, Read City, Auchan, 585 Gold, M. Video / Eldorado, Magnum Cash & Carry”, American Chamber of Commerce in Russia and many others. During the exhibition more than 100 contracts were negotiated and pre-signed,” – added the head of the company.

CardsPro – developer of loyalty and customer engagement solutions, launches and accompanies loyalty programs, gift and on-line certificates, as well as initiatives based on banking cards.

The service provides stable operation for more than 140 programs in the segment of small, medium and large businesses. Develops customized solutions. The company is part of the RedStone investment holding.